{"id":8817,"date":"2022-01-07T15:53:16","date_gmt":"2022-01-07T17:53:16","guid":{"rendered":"https:\/\/www.observatorioturismo.mg.gov.br\/?p=8817"},"modified":"2023-08-08T09:14:30","modified_gmt":"2023-08-08T12:14:30","slug":"monitoramento-online","status":"publish","type":"post","link":"https:\/\/www.observatorioturismo.mg.gov.br\/?p=8817","title":{"rendered":"Monitoramento Online"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"8817\" class=\"elementor elementor-8817\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ff61d8a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ff61d8a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d74850d\" data-id=\"d74850d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9e33425 elementor-widget elementor-widget-text-editor\" data-id=\"9e33425\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>A Sentimonitor \u00e9 uma empresa de intelig\u00eancia artificial para pesquisa e insights, especializada em decodificar h\u00e1bitos, inten\u00e7\u00f5es e tend\u00eancias de consumidores a partir de dados p\u00fablicos da internet e dados privados fornecidos por seus clientes. As men\u00e7\u00f5es ao turismo foram utilizadas como indicador do engajamento do turista com o destino, podendo contribuir para a an\u00e1lise de desejo pelo destino e seu n\u00edvel de divulga\u00e7\u00e3o nas redes. Os dados s\u00e3o constitu\u00eddos de men\u00e7\u00f5es espont\u00e2neas em modo p\u00fablico nas redes sociais: Twitter, Facebook e YouTube.<\/p><p>Como participante do SEED, programa de acelera\u00e7\u00e3o de startups, a empresa trabalhou junto \u00e0 Secretaria de Estado de Cultura e Turismo de Minas Gerais com o desafio de coletar, analisar e disponibilizar dados sobre o turismo e experi\u00eancias em Minas Gerais com o objetivo de embasar pol\u00edticas p\u00fablicas.<\/p><p>Foram monitoradas men\u00e7\u00f5es e postagens \u00fateis em diferentes categorias, locais e sentimentaliza\u00e7\u00e3o, durante o per\u00edodo de SEED.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f37e916 elementor-widget elementor-widget-spacer\" data-id=\"f37e916\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0ae35c4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0ae35c4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-2f3e8ba\" data-id=\"2f3e8ba\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-22def60\" data-id=\"22def60\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1bb6c2b elementor-widget elementor-widget-image\" data-id=\"1bb6c2b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.dropbox.com\/s\/q94atagq9g0xoar\/Boletim%20Sentimonitor.pdf?dl=0\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.observatorioturismo.mg.gov.br\/wp-content\/uploads\/elementor\/thumbs\/analytics-2-pvs5ni8rk8mekfa4awla5avz7cjzfgdnqys5uwf15c.png\" title=\"analytics (2)\" alt=\"analytics (2)\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Relat\u00f3rio<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-1ccefa2\" data-id=\"1ccefa2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4263a60 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4263a60\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-345eb2d\" data-id=\"345eb2d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-41ff026 elementor-widget elementor-widget-html\" data-id=\"41ff026\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<iframe title=\"Monitoramento online\" width=\"600\" height=\"373.5\" src=\"https:\/\/app.powerbi.com\/view?r=eyJrIjoiZDM4NzYyYmMtNDRkYS00NWU0LThkNTktNzAyMzA1OGVjYTA2IiwidCI6IjlkOGEwZDdjLWIxYzEtNDI0OC1iMTM5LWEzODQ1M2U4MjRiZiJ9&pageName=ReportSectionfdd407f00b4eae22ba86\" frameborder=\"0\" allowFullScreen=\"true\"><\/iframe>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>A Sentimonitor \u00e9 uma empresa de intelig\u00eancia artificial para pesquisa e insights, especializada em decodificar h\u00e1bitos, inten\u00e7\u00f5es e tend\u00eancias de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8445,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-8817","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicacao"],"_links":{"self":[{"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=\/wp\/v2\/posts\/8817","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8817"}],"version-history":[{"count":0,"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=\/wp\/v2\/posts\/8817\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=\/wp\/v2\/media\/8445"}],"wp:attachment":[{"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8817"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8817"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8817"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}