{"id":5898,"date":"2020-01-22T11:46:58","date_gmt":"2020-01-22T13:46:58","guid":{"rendered":"https:\/\/www.observatorioturismo.mg.gov.br\/?p=5898"},"modified":"2020-09-10T10:50:09","modified_gmt":"2020-09-10T13:50:09","slug":"estudo-do-relacionamento-entre-associacoes-e-associados-o-circuito-turistico-caminhos-do-sul-de-minas","status":"publish","type":"post","link":"https:\/\/www.observatorioturismo.mg.gov.br\/?p=5898","title":{"rendered":"Estudo do Relacionamento entre Associa\u00e7\u00f5es e Associados: O Circuito Tur\u00edstico Caminhos do Sul de Minas"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"5898\" class=\"elementor elementor-5898\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ecef127 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ecef127\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-48e162c\" data-id=\"48e162c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c7163cc elementor-widget elementor-widget-spacer\" data-id=\"c7163cc\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-765388b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"765388b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ebc4138\" data-id=\"ebc4138\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2866856 elementor-widget elementor-widget-image-box\" data-id=\"2866856\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"> Estudo do Relacionamento entre Associa\u00e7\u00f5es e Associados: O Circuito Tur\u00edstico Caminhos do Sul de Minas<\/h3><p class=\"elementor-image-box-description\">Ricardo Lemos Pimenta. Itajub\u00e1, Novembro de 2017\n\n<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5abe4cf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5abe4cf\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6687f2f\" data-id=\"6687f2f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5ce50cc elementor-widget elementor-widget-text-editor\" data-id=\"5ce50cc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span>Esta pesquisa teve por objetivo revelar como estavam pautadas (simetrias e assimetrias,<\/span><br \/><span>satisfa\u00e7\u00e3o das necessidades) as rela\u00e7\u00f5es entre a associa\u00e7\u00e3o e os associados do CTCSM pela<\/span><br \/><span>perspectiva da teoria de marketing de relacionamento, afim de verificar se o relacionamento<\/span><br \/><span>influencia na converg\u00eancia ou diverg\u00eancia de ideias e na supera\u00e7\u00e3o ou n\u00e3o de conflitos internos.<\/span><br \/><span>Os Circuitos Tur\u00edsticos em Minas Gerais inovam na maneira como o relacionamento se<\/span><br \/><span>desenvolve entre as diversas esferas do poder p\u00fablico, da iniciativa privada e da sociedade civil,<\/span><br \/><span>pois exige um esfor\u00e7o coletivo para construir esse novo modelo de gest\u00e3o. Foi preciso analisar<\/span><br \/><span>o relacionamento por uma vis\u00e3o interdisciplinar. Para isso, foram abordados os conceitos de<\/span><br \/><span>associativismo, turismo e desenvolvimento sustent\u00e1vel, circuitos tur\u00edsticos em Minas Gerais,<\/span><br \/><span>os conceitos de relacionamentos de uma perspectiva organizacional e das rela\u00e7\u00f5es interpessoais<\/span><br \/><span>e tamb\u00e9m a partir da teoria de marketing de relacionamento. As metodologias utilizadas foram<\/span><br \/><span>a observa\u00e7\u00e3o simples, entrevistas semiestruturadas e a teoria de marketing de relacionamento.<\/span><br \/><span>Os resultados mostram que falta um maior nivelamento por parte dos associados em rela\u00e7\u00e3o ao<\/span><br \/><span>conhecimento dos conceitos e procedimentos que permeiam o circuito e que a falta de<\/span><br \/><span>continuidade (troca de prefeitos e secret\u00e1rios) e a utiliza\u00e7\u00e3o do circuito como instrumento<\/span><br \/><span>pol\u00edtico partid\u00e1rio influencia diretamente no desenvolvimento das rela\u00e7\u00f5es dentro da<\/span><br \/><span>associa\u00e7\u00e3o.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a754632 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a754632\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6a8cb4d\" data-id=\"6a8cb4d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4b98050 elementor-widget elementor-widget-image\" data-id=\"4b98050\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.dropbox.com\/s\/06qhjjsl6vnqxft\/ricardo%20pimenta.%20estudo%20do%20relacionamento.pdf?dl=0\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.observatorioturismo.mg.gov.br\/wp-content\/uploads\/elementor\/thumbs\/leia-mais-pvs5nhaxhsgrem4uwa9rsf0cpp3s2xli00l6zri5bo.png\" title=\"leia mais\" alt=\"leia mais\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Artigo para Download<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Estudo do Relacionamento entre Associa\u00e7\u00f5es e Associados: O Circuito Tur\u00edstico Caminhos do Sul de Minas Ricardo Lemos Pimenta. Itajub\u00e1, Novembro [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6769,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[40,62,42],"tags":[],"class_list":["post-5898","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artigos-academicos","category-instancias-de-governanca-regional","category-politicas-publicas"],"_links":{"self":[{"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=\/wp\/v2\/posts\/5898","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5898"}],"version-history":[{"count":0,"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=\/wp\/v2\/posts\/5898\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=\/wp\/v2\/media\/6769"}],"wp:attachment":[{"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5898"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5898"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.observatorioturismo.mg.gov.br\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5898"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}